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This powerful "wonder" silently attacks free radicals and protects your mitochondria while you enjoy a life of energy and vitality.*

Free radicals are very reactive molecules that reproduce a response to the environmental toxins and cellular actions in your body.

This is typically a result of energy production in your mitochondria that happens when you burn your food as fuel.

But what are mitochondria? Well, in short, mitochondria are the vital engines in nearly every one of your cells that produce over 90% of the energy currents in your body. These energy currents are known as ATP (adenosine triphosphate). This is your body’s biochemical way to store and use energy.

In the past, many thought it was wise to indiscriminately suppress those productions of free radicals with antioxidants, but newer research shows that isn’t such a wise strategy.

Hormesis and Polyphenols: Why Are They Important for Your Mitochondria?

There are special types of non-typical antioxidants that produce their effects through a process called hormesis – a term we use to describe health benefits from taking low doses of something that is otherwise toxic, or even lethal at higher doses.

For example, many of the fruits and veggies you eat are loaded with natural compounds called polyphenols. The plant produces these polyphenols to ward off pests and predators.

The polyphenols are toxic to the predators, but since we are much larger, and we take them in far smaller doses, they actually cause our body to develop a protective response that makes us stronger. This brings me to one of my new passions: you can improve mitochondrial dysfunction by taking advantage of these beneficial polyphenols.

And one very special type of polyphenol is called resveratrol, which is extracted from Japanese Knotweed Root.

Resveratrol Works as a Potent Antioxidant

Resveratrol may help promote a normal immune response in your body.*

Plus, resveratrol potentially benefits you by how it...

  • Protects your cellular DNA from free radical damage*
  • Supports blood pressure levels already within the normal range*
  • Helps support your heart health*

Resveratrol reduces oxidative stress damage to your cardiovascular system by neutralizing free radicals.* And it helps support your body's inherent defense system, too.*

This potent antioxidant is somewhat different than other antioxidants. It not only helps you neutralize harmful free radicals, but it can cross the blood-brain barrier to help protect your brain and nervous system as well.*

All This From a Glass of Red Wine?

red wine
It takes far more than a glass of wine a day to enjoy resveratrol's benefits.

Many folks believe that a good way to promote health is to drink a glass of red wine on a regular basis.*

There may be some truth here. Red wine does contain resveratrol.

However, there's one catch… You'd need several bottles of wine per day to experience any of the benefits scientists have uncovered with resveratrol.  

And drinking large amounts of wine or other alcoholic beverages not only places stress on your liver, but also increases your insulin levels, which can negatively impact on your health.

Further, many experts are now questioning the value of drinking wine for health reasons at all... 

Its dangers may easily outweigh any potential benefits resveratrol can provide.

So how can you reap the potential benefits of resveratrol without the alcohol, sugar, and calories of red wine? There's an easy answer and I'll tell you about it in just a minute.

But first, let's discuss some simple ways you can take control of unhealthy free radical levels...

Neutralizing the Free Radical Threat

Every day of your life, you face exposure to dangerous free radicals. No matter how healthy a lifestyle you lead or how nutritious and clean a diet you eat, this is simply a fact of life.

Fortunately, it's not all bad, as your normal bodily functions such as breathing, metabolism, and physical activity generate free radicals. Your immune system also generates free radicals to help neutralize viruses and bacteria.

But some free radicals are the result of environmental factors such as pollution, radiation, pesticides, and cigarette smoking.

As part of normal functioning, your body is capable of keeping free radicals in check and neutralizing them, unless you...

  • Eat a diet consisting mostly of processed junk food
  • Cut corners on getting enough sleep on a daily basis
  • Ignore your need for regular exercise
  • Find yourself under a great deal of stress
  • Expose yourself to a high number of environmental free radicals

Exposing your body to these types of conditions may overwhelm it with free radicals and cause damage.

Plus, free radical damage accumulates over time. So, the longer your lifestyle and environment expose you to this damage, the greater your consequences, and the greater potential impacts to your overall health.

First of all, address the unhealthy habits listed above.

Then consider going the next step and find ways to fortify your healthy diet with antioxidant-rich food.

Antioxidants provide your body with built-in protection against free radicals and help you neutralize and keep them under control.

Two Different Types of Antioxidants You Need to Fight Pesky Free Radicals

Reducing the effects of free radicals Antioxidant Brochure - Free Download

Antioxidants provide your body with built-in protection against free radicals and help you neutralize and keep them under control.

Your body needs both types of antioxidants because each one targets different types of cells and tissues for free radical scavenging...

  • Lipid-soluble antioxidants — These are localized to cellular membranes and lipoproteins. They protect cell membranes from lipid peroxidation.* Examples of lipid-soluble antioxidants include... vitamins E, A, beta-carotene and astaxanthin
  • Water-soluble antioxidants — These are present in aqueous fluids, such as blood and intracellular and extracellular fluids. They react with oxidants in the cell cytosol (fluid portion of cytoplasm) and the blood plasma. Examples of water-soluble antioxidants include... vitamin C, glutathione, and catechins

The bottom line... to fight and help neutralize pesky free radicals, you need both types of antioxidants from as many sources as possible.* When taken together, the efficacy of lipid- and water-soluble antioxidants is enhanced even more.*

When it comes to a lipid-soluble antioxidant, I believe I've identified a super-nutrient like no other in astaxanthin. You can check out my site for more info on Astaxanthin with ALA and all its phenomenal benefits.*

And I believe resveratrol is one of your best sources for a water-soluble antioxidant. However, as with just about every nutrient, if you can get it from the food you eat, that's my top recommendation.

Why Eating Grapes May Not Be the Best Way to Get Resveratrol

A Bountiful Source of Resveratrol

Purple Defense contains 50 mg of Resveratrol per serving.

With an overall 3,500 ORAC (Oxygen Radical Absorbance Capacity) value per capsule, Purple Defense capsules provide a powerful antioxidant blend.

The ORAC value for Purple Defense is achieved by using the most sophisticated and accurate equipment possible. The machine is a fluorescence microplate reader (Fluoroskan Ascent FL).

ORAC values can easily be inflated with any machine though. Using an ethanol solvent will artificially inflate the ORAC value. That's why each batch is tested using an acetone/water solvent. So you can rest assured that you're actually getting 3,500 in each dose.

Now that I've clearly identified resveratrol as one of your best water-soluble antioxidant sources... what's the best way to make sure you consume enough of this antioxidant?

Just like there are issues with other fruits, vegetables, and red wine, such is the case with grapes.

You see, the skin and seeds of the grapes provide you with the most potent supplies of antioxidants... not the fruit itself.

The meat of the fruit contains sugary fructose that can raise your insulin levels. And of course you can't really ingest the skins without eating the fruit inside, too!

As for grape seeds, most people don't like to eat them as they tend to be tough and have a somewhat bitter taste. And some grape processing actually removes the seeds prior to distribution at your local store.

So, what can you do?

There's a simple solution. It's called Purple Defense.


This Grape Seed Formula Brings You Major Advantages and More*

Even if you could find – and tolerate eating – a

Label Snapshot for Astaxanthin with ALA Purple Defense

Supplement Facts
Serving Size: 1 Capsule
Servings Per Container: 30
  Amt. Per Serving % Daily Value
Dr. Mercola’s Special Blend 400 mg *
Organic Black Currant Fruit Powder    
Grape Seed Powder Extract    
Grape Skin Powder Extract    
Organic Plum Fruit Powder Extract    
Resveratrol
(from Polygonum cuspidatum) Root Powder Extract
50 mg *

*Daily value (DV) not established

OTHER INGREDIENTS: Capsule (Hydroxypropyl Methylcellulose).

SUGGESTED USE: Adults, as a dietary supplement, take one (1) capsule daily.

View Complete Product Label
Supplement Facts
Serving Size: 1 Capsule
Servings Per Container: 30
  Amt. Per Serving % Daily Value
Calories 5  
Calories from Fat 5  
Total Fat 0.5 g <1%*
Astaxanthin (from Haematococcus pluvialis) Extract 4 mg **
Alpha-Linolenic Acid (ALA) (from Perilla Seed Oil) 300 mg **

*Percent Daily Values are based on a 2,000 calorie diet.

** Daily Value (DV) not established.

OTHER INGREDIENTS: Capsule (Tilapia Fish Gelatin), Rosemary Leaf Extract.

CONTAINS FISH (TILAPIA).

SUGGESTED USE: Adults, as a dietary supplement, take one (1) capsule daily with a meal.

View Complete Product Label
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Purple Defense
90 Capsules
90-Day Supply
MSRP: $61.75
Your Price: $44.97
Savings: $16.78 (27%)
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Purple Defense + Astaxanthin with ALA
90-Day Supply Each

Includes:

  • (1) Purple Defense (90 Capsules)
  • (1) Astaxanthin with ALA (90 Capsules)
  • Provides complete lipid-soluble and water-soluble antioxidant protection for a healthy body and brain*
MSRP: $114.95
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Purple Defense
30 Capsules
30-Day Supply
MSRP: $21.25
Your Price: $16.97
Savings: $4.28 (20%)
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Frequently Asked QuestionsFrequently Asked Questions
Top 5 Frequently Asked Questions
  1. 1. Q: Why do I need to take Purple Defense if I take other antioxidants?

    A: There are two types of antioxidants—water-soluble and fat-soluble. Purple Defense contains resveratrol, a water-soluble antioxidant.

    You need both types of antioxidants because each one targets different types of cells and tissues for free radical scavenging. Make sure you are getting adequate amounts of both types of antioxidants.

  2. 2. Q: What does water-soluble mean?

    A: Water-soluble antioxidants are present in aqueous fluids, such as blood and intracellular and extracellular fluids. They react with oxidants in the cell cytosol (fluid portion of cytoplasm) and the blood plasma. Examples of water-soluble antioxidants include vitamin C, glutathione, and catechins.

  3. 3. Q: Can I just eat muscadine grapes and get the same benefits?

    A:The skin and seeds of muscadine grapes are where most of the resveratrol is concentrated. In order to digest the seed, you would have to pulverize it. It is far easier to take a supplement to get the benefits of resveratrol than to eat grapes.

  4. 4. Q: Is Purple Defense a better antioxidant than acai?

    A: Yes. The ORAC value is much higher than acai. You also get the added benefit of resveratrol in Purple Defense.

  5. 5. Q: I’m allergic to grapes. Can I still take this product?

    A: You should consult your physician prior to taking Purple Defense. Purple Defense contains both grape seed extract and grape skin extract..