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“There Simply Wasn’t a Ketogenic Snack Bar That Met My Criteria... So I Went Ahead and Created One!”

Nutritional ketosis is a profoundly effective way to support your cells’ mitochondria. Surprisingly few food products truly support a ketogenic lifestyle. This snack bar sets the standard...

It’s probably happened to you at one time or another...

You’re running behind in your schedule as you rush out the door to get to an important appointment.

Or you’re traveling and your flight arrives late at your destination, requiring you to make a mad dash to catch your ride.

What do these situations have in common? And how do they relate to a healthy metabolic friendly snack, you may be wondering?

In both situations, there’s a good chance you’re stuck without something really substantial and suitable for a ketogenic diet and to keep your body burning fat as your primary fuel. Since I’ve been following my high fat, low-carbohydrate eating plan, I’ve been caught in a situation like this more than I care to remember.

That’s exactly what set me on my search for a nutritious snack bar that would support nutritional ketosis and not ruin my dietary efforts – a bar that was high enough in fat and low enough in net carbohydrates and protein.

And guess what? I couldn’t find one! A bar like this simply didn’t exist. The ones that came close were all far too high in protein.

When you make the effort to convert your body over to burning fat, into a state of ketosis, the last thing you want to do is spoil all the progress you’ve made, just because you’re hungry and on the run!

Since a suitable snack bar didn’t exist, I decide to create my own. As you’ll soon see, it wasn’t an easy task…

Why You Don’t Want to Fuel Your Body With Carbs

Glucose Dirty Effects
Glucose is a “dirty” fuel and can adversely affect your mitochondria

When you eat a typical Westernized diet, high in carbs and protein, you fuel your body primarily with glucose.

Relative to ketones, glucose is a “dirty” fuel, and can cause unnecessary and harmful free radical damage to your cells.

Here’s something that many people don’t realize about using glucose as their primary fuel: It severely impairs your body’s ability to burn body fat.

And it contributes to insulin and leptin resistance, where your cells lose their ability to effectively respond to insulin. You may also lose your sense of knowing when you’re full, which can easily lead to overeating.

With insulin and leptin resistance, you develop metabolic dysfunction, especially with your mitochondria that frequently leads to belly fat.

Belly fat is unhealthy fat that creates a toxic environment for your organs.

Not only does insulin and leptin resistance make your body hold on to fat, it triggers a cascade of inflammatory and cellular damage. And that leads to faster aging and the development of chronic disease.

No wonder so many people struggle with weight issues and health concerns that just won’t go away…

Fat-Burning Creates Profound Changes in Your Body That You May Not See – At Least Not at First

No doubt you’ve heard a lot lately about ketogenic diets. Perhaps you’ve even thought about trying one yourself.

If you’re struggling with weight or any other chronic health issue, I firmly believe you could benefit from taking control of your intake of sugars and carbs... And using high-quality fats to fuel your body instead of glucose.

Your body was designed to run more efficiently on fats than on carbs, so when you successfully shift over to what’s called nutritional ketosis, you optimize your mitochondrial function and your body’s ability to burn body fat.

Mounting research suggests nutritional ketosis – or the burning of fat for fuel – may be the answer to a long list of health concerns.

And, it appears to start with your cells’ mitochondria...

Your mitochondria are one of, if not the most important component of your cells. They supply over 90 percent of your body’s energy needs by converting the food you eat and the air you breathe into usable energy.

Most of your cells contain hundreds of them – some even contain thousands, especially your body’s high energy-demanding heart and brain cells.

In the diagram below, you can see how mitochondria float freely in your cells’ matrix (pictured as orange kidney bean-like shaped structures).

Mitochondria in Cells
Nearly all human cells contain hundreds - or even thousands- of mitochondria

Here’s what’s vital for you to know: As you age, your body produces fewer mitochondria. And when you burn carbs for fuel, your cells’ mitochondria suffer more damage from free radicals caused by reactive oxygen species, or ROS.

When a significant percentage of your mitochondria stop functioning properly, your health can falter and leave you vulnerable to chronic disease.

Clearly, to optimize your health, you want to do everything possible to help repair and boost your mitochondrial health. Diet is one of your most important choices…

How to Regain Your Body’s Fat-Burning Ability for Health and Well-Being

Recently, I’ve been zeroing in on how to support your mitochondria by helping your body regain the ability to burn fat as your primary fuel.

Most all of our ancient ancestors were able to switch from burning glucose to burning fat for their body’s energy with ease. They ate limited sugar and carbohydrates, and greater amounts of healthy fat. Plus, they intermittently fasted, had limited toxic exposures, and as a result, burned fats as their primary fuel.

Unlike them, most of us have become accustomed to eating a high-sugar, high-carb diet, and as a result, lost our ability to switch effortlessly from burning glucose to burning fat for fuel.

And, if you’re like the majority of adults, your health – especially your metabolic health – has suffered as a result.

Fat for Fuel Positive changes
Many positive changes can occur in your body when you burn fat for fuel

Because I’m so convinced that the key to optimal health and well-being depends upon the health of your cells’ mitochondria, I’ve become committed to helping people make the transition to burning fat for fuel.

In fact, it’s the topic of my new book launching soon in 2017: Fat for Fuel: A Revolutionary Diet to Combat Cancer, Boost Brain Power, and Increase Your Energy.

When you burn fat for fuel on a regular basis instead of glucose like you’re doing now, many positive changes can potentially start to happen in your body, including:

  • You turn on your body’s ability to burn body fat
  • Your cravings for sugar and carbs fade away
  • Your metabolism runs more efficiently
  • You enjoy long-lasting energy and stamina
  • Your brain functions more efficiently and you feel sharper mentally
  • Your cellular health and inflammatory response improves throughout your body

What’s at heart here is the excessive intake of carbohydrates that contain no fiber, or something we refer to as net carbs. To take control of this health-compromising situation, I recommend that while shifting over to fat burning, you take an especially close look at net carbs...

When a Food Label Doesn’t Tell the Whole Story...

Carbohydrate on Food Label
Carbohydrate levels on a nutrition label can be confusing

While I often stress the important of reading and understanding labels on food products, what you see for carbohydrates can be confusing.

“Net carbs” is a key piece of information you want from a label when you want to burn fat to fuel your body, or maintain ketosis. That is, digestible net carbs or carbs minus the fiber and sugar alcohols.

But you won’t find that number on the label. The Food and Drug Administration (FDA) requires labels list the number of grams of total carbohydrate that includes fiber and sugar alcohols.

So you have to do your own calculations…

To get the net carb value for our raw apple example (see diagram), you would subtract the 3 grams of fiber from the 15 grams of total carbohydrates.

In this example, you get a net carb value of 12 grams. There are 12 grams of digestible carbohydrates in this apple sample because the fiber content doesn’t count.

Because fiber and many sugar alcohols don’t affect your blood glucose the same way as sugars, their values aren’t typically used when calculating net carbs. They are subtracted in the calculation of net carbs.

Bottom line, a food with little or no fiber contains more digestible carbohydrates that you want to avoid when shifting over to fat burning.

Why You Want Fiber – And Lots of It!

Pumpkin Seeds
Pumpkin seeds are an excellent source of fiber

Sourced from plants, fiber supports your health in numerous ways:

  • Helps keep you regular
  • Nourishes your healthy gut bacteria, which in turn supports immune function and brain health
  • Supports healthy normal cholesterol and blood sugar levels
  • Makes you feel “full” so you’re likely to eat less
  • Also helps slow down your digestion so you feel fuller longer
  • Supports your body’s detoxification processes
  • Helps reduce the absorption of carbohydrates
  • Helps “scrub” the lining of your colon to aid in the removal of wastes

Researchers have found that a diet high in fiber is associated with a lower risk of premature death from any cause.

There are two types of fiber – soluble and insoluble, and both are valuable for your health. Many high-fiber whole foods, such as fruits and vegetables, seeds and nuts contain both types.

Soluble fiber absorbs water and turns into a gel-like mass in your gut, and helps slow down your digestion. This type of fiber ferments in your gut and nourishes your healthy gut bacteria.

Sources include nuts, seeds, berries, beans, apples and cucumbers.

Insoluble fiber is the type of fiber found in leafy vegetables, celery and green beans. This type of fiber doesn’t break down during digestion, but rather, binds to toxins and aids in their removal.

Here’s a fascinating way that both types of fiber can work together to support your gut: Insoluble fiber forms a latticework in your intestine and the soluble fiber plugs the holes!

Because fiber is so important for optimal health, I recommend getting at least 35 grams of fiber from whole foods each day – the more, the better. I consume about 75 grams per day.

And Not Too Much Protein…

As I mentioned earlier, I was able to find low carb snack bars, but they were all too high in protein. With all the emphasis today on protein, why would high levels be a concern?

Too much sugar and too much protein are a prescription for metabolic disaster in your body. Either can make it challenging to reach and maintain a state of nutritional ketosis.

There’s also another concern with eating too much protein that many people don’t know about.

And that’s mTOR.

Protein Bars
Many protein bars contain far too much protein

Too high of protein levels can activate what many experts believe to be your body’s most important signaling pathway – mTOR, or mechanistic target of rapamycin.

Strategically activating mTOR is an advantage for body builders, or those who have achieved nutritional ketosis and are cycling stimulating mTOR during strength training sessions a few times a week to preserve muscle mass.

For most of us seeking to achieve the state of nutritional ketosis, or not on our strength training days, activating the mTOR pathway creates a dangerous metabolic scenario for mitochondrial health – and even speeds up the aging process.

Researchers have discovered that low-protein diets improve mitochondrial function and inhibit mTOR.

My general recommendation for protein is about a half-gram of protein for each pound of lean body mass. For sedentary men, that’s only 56 grams, and for sedentary women, it’s about 46 grams. Most people get more than enough protein from the foods they eat.

A Snack Bar Innovated From Scratch to Help Your Cells
Function More Efficiently?

It all started because I couldn’t find a suitable bar to use that would keep me in nutritional ketosis. This was a problem as I needed the convenience of carrying something simple and healthy due to my crazy travel schedule.

I carefully searched the market and quickly realized that with all the current interest in ketogenic and low carb diets, there was a tremendous need for a low net carb snack bar with high levels of healthy fats and moderate protein.

Psyllium Husks Fiber source
Whole blonde psyllium husks are just one of the sources of healthy fiber in my Mitomix Bars

I could not find ANY bar on the market that provided the right mixture of high-quality nutrients that would keep me burning fat.

Actually, there was one company that did figure it out but they were beyond clueless and used the artificial sweetener Splenda as their sweetener and many other questionable additives.

So I began my quest for a healthy bar that would keep me burning fat as my primary fuel. I knew exactly what I wanted, and I knew if I worked hard to optimize it, others would want it too.

So I took a few months to carefully experiment and develop a recipe that I sent to a leading bar manufacturer.

The recipe I developed would:

  • Keep me in fat-burning mode
  • Help restore and nourish my mitochondria
  • Avoid activating mTOR or other pathways associated with faster aging
  • Provide a large dose of healthy fiber
  • Not contribute to insulin or leptin resistance
  • Provide lasting satiety and satisfaction
  • Contain the highest-quality raw ingredients
  • Be free of any harmful additives or artificial ingredients

Equally as important, I chose ingredients that would taste delicious when combined into a bar. I envisioned a bar that was moist and chewy, and would taste like it was freshly homemade.

Tasked with using only the finest raw, non-genetically modified and organic (whenever possible) ingredients, they embarked on my project.

I never dreamed it would take as long as it did to perfect my Mitomix™ Bars

17 Revisions and Over One Year Later...
My Mitomix Bars Finally Met My Standards

If there’s anything you need to know about me it’s this: When I envision something, I work hard to make it happen without cutting corners or sacrificing quality.

I imagine that’s why it took more than a year and a total of 17 revisions to get the exact bar that met my expectations for taste and texture and the correct nutritional profile to support ketosis.

My Pure Power Mitomix™ Bars are now available and I couldn’t be more excited.

There’s simply nothing out there like them!

Available in two flavors, Chocolate and Double Chocolate, here’s what makes them so unique:

  • Low in digestible net carbs and sugar (2.6 or 4.9 grams of net carbs, depending on variety)
  • 14 to 16 grams of fiber per bar
  • 10 to 11 grams of healthy fats, including MCT oil supply about 68% of the bar’s energy
  • Contains 11 certified organic, top-quality plant ingredients
  • Provides an intentionally low 4 grams of protein from organic nuts and seeds

I am convinced the Double Chocolate is the healthiest and best tasting bar on the marker, bar none. Trust me, this is not some frivolous marketing hyperbole. Every person that has sampled the bar tells me the same thing – this is the best health bar they ever tasted. And virtually no one believes that they have less than five grams of net carbs!

If you need a less sweet bar and really need to be careful with your carbs, our non-chocolate-covered bar – the Chocolate – has only 2.6 grams of net carbs.

My Mitomix™ Bars are truly a “new” type of bar. Most importantly, they fill a void that supports a ketogenic lifestyle, or eating plan that’s specially designed to support mitochondrial health and provide cellular energy by using ketones as a source of energy instead of carbs.

With a Wide Array of Healthy Ingredients, From Macadamia Nuts to Cacao Nibs to Coconut Butter, You’ll Love the Taste and Texture of These One-of-a-Kind Energizing Snack Bars

I knew the taste and texture of my Mitomix™ Bars had to be exceptional. There’s nothing appetizing about a dry, tasteless bar.

So that’s why I formulated my bars with the finest certified organic ingredients that I could find, including…

Macadamia nuts and Chocolate
Macadamia nuts and chocolate - two healthy snack bar favorites!
  • Almond butter from organic dry roasted almonds for flavor and mouth-pleasing texture
  • Whole blonde Organic Psyllium husks for insoluble and soluble fiber
  • Organic Coconut and Coconut butter for flavor, fiber and a healthy fat source
  • Organic Macadamia nuts (my favorite nuts!) for flavor and healthy fat
  • Organic Pumpkin seeds for fiber, nutrients and a delightful crunch
  • Organic Chia Seeds and Hemp Seeds for texture, fiber and nutrition
  • Organic Cacao Nibs for the nutritional benefits of superfood dark chocolate
  • Organic Cocoa powder for delicious flavor
  • Caprylic Acid (C8) MCT Oil for healthful brain-energizing benefits (Not just any MCT oil, but with 95% Caprylic acid, my favorite oil for ketosis)
  • Organic Black Sesame and Black Cumin Seeds for their abundance of beneficial bioactive compounds such as flavonoids and high-quality essential fatty acids

To ensure that my Mitomix™ Bars would have a minimal effect on your insulin and leptin levels, I formulated my bars with low-calorie plant sweeteners like stevia leaf and lyceum fruit extracts to provide just the right level of sweetness.

Remember, these bars contain absolutely NO artificial sweeteners or additives!

Help Optimize Your Mitochondria Health Today With Pure Power Mitomix™ Bars

With only 2.6 grams of net carbs for the Chocolate Mitomix™ Bar, or 4.9 grams of net carbs for the Double Chocolate Mitomix™ Bar, these bars are ideal for:

  • Anyone wanting to optimizing mitochondrial function and cellular health
  • Travel or a busy lifestyle when you want a quick and healthy snack
  • Transitioning into ketosis or maintaining your ketogenic diet
  • Any eating plan that calls for low net carbs and high healthy fats
  • Supplementing your diet with healthy fat sources for lasting energy

I’m proud to say that we’ve set the standard with my Mitomix™ Bars. And now you can take advantage of my due diligence in creating a delicious snack bar that works for your mitochondrial health instead of against it, like so many other bars!

Order your Mitomix™ Bars today – in Chocolate or chocolate-coated Double Chocolate – and be pleasantly surprised at how delicious healthy eating can truly be!

Label Snapshot for Mitomix Bars - Chocolate Double Chocolate

Nutrition Facts
12 Servings per container
Serving Per Container: 1 bar (40g)
Amt. Per Serving
Calories 190
 
  % Daily Value*
Total Fat 10g 13%
Saturated Fat 3.5g 18%
Trans Fat 0g  
Cholesterol 0mg 0%
Sodium 10mg <1%
Total Carbohydrate 21g 8%
Dietary Fiber 16g 57%
Total Sugars 3g  
  Includes 2g Added Sugars 4%
Protein 4g 8%
Vitamin D 0mcg 0%
Calcium 56mg 4%
Iron 2mg 10%
Potassium 120mg 2%

* The % Daily Value (DV) tells you how much a nutrient in a serving of food contributes to a daily diet. 2,000 calories a day is used for general nutrition advice.

INGREDIENTS: Dietary Fiber Syrup* (Isomalto- Oligosaccharide [From Cassava Root*]), Almond Butter* (Dry Roasted Almonds*), Whole Blonde Psyllium Husks*, Coconut*, Pumpkin Seeds*, Macadamia Nuts*, Coconut Butter* (Coconut*), Cocoa Powder*, Chia Seeds*, D-Ribose, Erythritol, Hemp Seeds*, Cacao Nibs*, Nuvous* (Inulin*, Stevia [Leaf] Extract*, Lycium [Fruit] Extract*, Orange Flavor*), Natural Chocolate Flavor, Caprylic Acid (C8) MCT Oil, Black Sesame Seeds*, Black Cumin (Nigella Sativa) Seeds*.

*Organic Ingredients

CONTAINS TREE NUTS (ALMOND, COCONUT, MACADAMIA).

View Complete Product Label
Nutrition Facts
12 Servings per container
Serving Per Container: 1 bar (40g)
Amt. Per Serving
Calories 190
 
  % Daily Value*
Total Fat 11g 14%
Saturated Fat 4.5g 23%
Trans Fat 0g  
Cholesterol 0mg 0%
Sodium 5mg <1%
Total Carbohydrate 21g 8%
Dietary Fiber 14g 50%
Total Sugars 4g  
  Includes 3g Added Sugars 6%
Protein 3g 6%
Vitamin D 0mcg 0%
Calcium 51mg 4%
Iron 2mg 10%
Potassium 105mg 2%

* The % Daily Value (DV) tells you how much a nutrient in a serving of food contributes to a daily diet. 2,000 calories a day is used for general nutrition advice.

INGREDIENTS: Dietary Fiber Syrup* (Isomalto- Oligosaccharide [From Cassava Root*]), Almond Butter* (Dry Roasted Almonds*), Whole Blonde Psyllium Husks* , Semi-Sweet Chocolate Coating* (Unsweetened Chocolate*, Cane Sugar*, Cocoa Butter*), Coconut*, Pumpkin Seeds*, Macadamia Nuts*, Coconut Butter* (Coconut*), Cocoa Powder*, Chia Seeds*, D-Ribose, Erythritol, Hemp Seeds*, Cacao Nibs*, Nuvous* (Inulin*, Stevia [Leaf] Extract*, Lycium [Fruit] Extract*, Orange Flavor*), Natural Chocolate Flavor, Caprylic Acid (C8) MCT Oil, Black Sesame Seeds*, Black Cumin (Nigella Sativa) Seeds*.

*Organic Ingredients

CONTAINS TREE NUTS (ALMOND, COCONUT, MACADAMIA).

View Complete Product Label
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Frequently Asked Questions
  1. 1. Q: I currently use Pure Power Protein Bars and/or Protein Powder, should I be decreasing my protein intake?

    A: There is still a place for protein products in the average diet, such as after a strength-training workout. However, they are not necessary for most people to use every day. Most people will benefit from 45 to 60 grams of protein per day, unless they lead an extremely active lifestyle.

  2. 2. Q: I see there’s Caprylic Acid MCT Oil in the bar, should I still take Ketone Energy?

    A: While there is a small amount of Caprylic Acid in the Mitomix Bar to help supply quick, high-quality fat-based fuel, additional MCT Oil can be of particular benefit to those transitioning to a Ketogenic Diet. Pure Power Mitomix Bars and Pure Power Ketone Energy were designed to be used together.

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